Tackling the Disinformation Threat in India

Syllabus: GS2/Governance, GS3/Security

Context

  • India, with its rapidly growing digital landscape, faces an escalating challenge of disinformation.

Disinformation Threat in India

  • Disinformation, the intentional spread of false or misleading information, poses a significant challenge to India’s socio-political and economic stability.
  • India, with over 1.4 billion people and a multilingual landscape, is uniquely vulnerable to disinformation.
  • According to the Global Risks Report 2025 of World Economic Forum (WEF), misinformation and disinformation are the most pressing short-term global threats.
    • India is particularly vulnerable to manipulated narratives, voter influence, and economic disruptions, with over 900 million Internet users.
    • WEF defines ‘global risk’ as an event that can adversely affect a sizable portion of the population, the global GDP, and natural resources.

Factors Contributing to Disinformation

  • Technological Penetration: The rapid adoption of smartphones and cheap internet access has democratized information but also amplified the spread of false content.
    • Digital India Report (2023) of MeitY highlighted that WhatsApp accounted for 64% of misinformation spread, followed by Facebook (18%) and Twitter (12%).
    • Encrypted platforms like WhatsApp make it difficult to trace the origin of false information.
  • AI-Generated Content & Algorithmic Biases: The rise of AI-generated misinformation makes it increasingly difficult to distinguish truth from deception.
    • Algorithmic biases further amplify misleading narratives.
  • Declining Trust in Traditional Media: Public trust in legacy media is dwindling, leading citizens to rely more on social media for news.
    • It has resulted in widespread sharing of unverified information.
  • Political Polarization: Disinformation is often weaponized by political actors and non-state entities to exploit digital platforms and influence elections and manipulate public opinion.
    • A study by the Indian School of Business and the CyberPeace Foundation reveals that political disinformation accounts for 46%, followed by general issues (33.6%) and religious content (16.8%).
  • Lack of Digital and Media Literacy: A significant portion of the population lacks the skills to critically assess the credibility of online content.
  • Weak Regulatory Framework: While laws like the IT Act, 2000, and its amendments address certain aspects of online harm, enforcement remains a challenge.
  • Linguistic Diversity: Disinformation spreads easily due to India’s multilingual population, with fake news often tailored to regional languages.

Negative Impacts of Disinformation

CategoryImpact
Undermines DemocracyMisleads voters and manipulates public opinion
– Reduces trust in elections, media, and public institutions
Incites Violence and Social UnrestFuels communal tensions, hate crimes, and mob lynchings
– Spreads conspiracy theories that provoke extremist behavior
Public Health ThreatsPromotes vaccine hesitancy and fake cures
– Undermines scientific and medical advice (e.g., during COVID-19)
Economic DisruptionCauses panic in financial markets
– Damages reputations of businesses

Challenges in Countering Disinformation

  • Speed of Digital Platforms: Rapid spread of misinformation, amplified by AI-generated content, outpaces the ability to fact-check and counter it in real time.
  • Remoteness of Fact-Checkers: Corrections and clarifications often don’t reach the original audience exposed to the misinformation.
  • Data Encryption: Platforms like WhatsApp and Telegram use end-to-end encryption, making it difficult to monitor or counter misinformation.
  • Media Illiteracy and Vulnerable Groups: Older adults (65+) are more vulnerable—3 to 4 times more likely to share fake news compared to younger users.

Government Initiatives to Counter Disinformation

  • Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021: Strengthened regulations for social media platforms and digital news outlets to curb the spread of fake news.
  • Press Information Bureau (PIB) Fact-Check Unit: Established to debunk misinformation related to government policies and programs.
    • It provides clarifications through official channels and social media platforms.
  • National Cyber Coordination Centre (NCCC): Aimed at monitoring cyber threats, including misinformation campaigns that could harm national security.
  • Initiatives like Shakti – India Election Fact-Checking Collective and the Deepfake Analysis Unit have played a role in tackling disinformation during elections.
  • Financial Literacy Campaign of RBI is essential for fostering critical thinking and societal resilience.
  • Samvad Initiative: A collaboration between the government and private entities to foster digital literacy and educate users about identifying fake news.
  • Election Commission of India (ECI) launched an AI-based monitoring system in 2024 to track and remove fake political advertisements and deepfake videos.

Policy Recommendations

  • Regulatory Frameworks: India needs to adopt policies similar to the European Union’s Digital Services Act, which combats Disinformation and Foreign Information Manipulation and Interference (FIMI).
  • AI Oversight & Accountability: Supervisory boards and AI councils should oversee generative AI practices to prevent algorithmic biases and misinformation.
    • Investing in AI tools to detect deepfakes and other sophisticated forms of misinformation.

Conclusion

  • Addressing the disinformation threat in India requires a multifaceted approach involving government regulation, media literacy campaigns, technological tools, and collaboration between stakeholders. 
  • As India continues its digital transformation, ensuring the credibility and authenticity of information must remain a national priority.

Source: TH