One District One Product (ODOP)

In News

• The Ministry of Commerce and Industry unveiled a digital version of ODOP gift catalogue.

About

• ODOP initiative:
  • It was launched by the Ministry of Food Processing Industries, to help districts reach their full potential, foster economic and socio-cultural growth, and create employment opportunities, especially in rural areas. 
  • The scheme aims to turn every district in India, into an export hub through promotion of the product in which the district specialises.
  • The Department for Promotion of Industry and Internal Trade is an important stakeholder. In the scheme, the ODOP product is identified by the state for a district. 
  • ODOP was first launched in Uttar Pradesh to create product- specific traditional industrial hubs across 75 districts of the state.
• Benefits to Districts:
  • Existing micro-enterprises would be supported through capital investment. Enterprises producing ODOP products are given preference. 
  • In case of capital investment by groups, predominantly those involved in ODOP products would be supported.
  • New units, whether for individuals or groups, would only be supported for ODOP products.

Source: TH